Case Study: Dorset County Council
How data helped with future housing planning
Dorset County Council’s planning department is charged with identifying sites where new housing can be built to meet growing demand. When it started to evaluate suitable sites, it was apparent that the planning department needed a more accurate picture of how people moved around the county, including their origins and destinations.
Mobile network data is more accurate than counting cars / traffic surveys
More cost-efficient than traditional methods
Data used to develop transport models
Council sees further potential applications for Citi Logik's high quality, affordable data
"The thing that is most striking about working with Citi Logik is just how affordable this source of data is compared to using people to run traffic surveys, yet there’s no compromise on quality."